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This training session will explore the essential elements for planning a successful public engagement event. Join this free session to ensure your audience is at the centre of your event planning.

Led by Cultural Heritage Learning Consultant Anna Salaman, this training session will demonstrate how to tailor your public engagement event’s content to your audience and explore how audience consultation can help to shape event formats and delivery. With examples drawn from across the arts and culture sector and previous festivals, this session will help you to consider the different ways your audience can inform the content of your event, at any stage of development.

What will be covered?

  • Planning your event with and for your intended audience
  • Consulting your audience during event development
  • Practical examples of consulting audiences
  • Breaking down barriers to reach your intended audience
  • Designing intended outcomes for your audience

Who should attend?

  • Being Human Festival organisers, and those thinking of applying in the future
  • Researchers at HEIs and research organisations who want to learn more about public engagement in the humanities
  • Public engagement professionals
  • Cultural and community organisations who are interested in public engagement

This session is primarily aimed at those taking part, or thinking of taking part, in Being Human Festival, but is open to all.

Anna Salaman

Anna Salaman is a Cultural Heritage Learning Consultant with 30 years of experience working in museums, cultural venues and hands-on spaces, nationally and internationally. Her practice includes developing and delivering programmes, interpretation, evaluation and visitor research for a wide range of venues, ensuring that content meets the preferences and requirements of target audiences.

Joining the event

This event is free, but booking is required. It will be held online and joining details will be circulated via email to registered attendees.

This event is part of a series of Being Human Festival training sessions exploring public engagement with research. The sessions will be led by expert facilitators with experience in their field and the Being Human Festival team. While the sessions are primarily aimed at those taking part, or thinking of taking part, in Being Human Festival, they are open to all. The sessions run from April to October 2024. Sign up to each session here.

This session will be recorded. If you would like to receive a link to the recording, please sign up for the session to receive the recording link once it is available.

Accessibility information

This session will be held on Zoom and closed captioning will be available. Any resources referred to during the session will be circulated afterwards via email. Please make a note of any accessibility requirements in the booking form.

Header Photo: 'The Nonsense Tree' led by Liverpool John Moores University. Credit: Anne Foulkes


Audiences and Planning

4 June 2024, 11:00AM - 12:30PM

Book now